A new currency is set to unite more than 50 countries across the globe, and that currency is MacCoin, according to a news release.
McDonald’s revealed Sunday their new global food currency MacCoin, a coin redeemable for one free Big Mac.
Beginning at lunch time on Aug. 2, customers can pick up a MacCoin with each purchase of a Big Mac at 14,000 McDonald’s locations.
Each coin, which has no cash value, can be redeemed for one free Big Mac at a participating McDonald’s restaurant only through the end of the year.
The limited edition promotion celebrates the Big Mac’s 50th anniversary.
“When my great-grandfather Jim Delligatti invented the Big Mac at his grill in Uniontown, Pennsylvania, he just wanted to make his local customers happy,” said Nick Delligatti, fourth-generation McDonald’s owner-operator and great-grandson of Big Mac investor Jim Delligatti, in a news release. “August 2 would have been his 100th birthday, and I believe he would be very proud knowing his humble sandwich has made such a lasting impression that people all around the world can enjoy it wherever they find a McDonald’s.”
The fast food giant plans to distribute more than 6.2 million MacCoins while supplies last.
- The coins will come in five designs representing one of the five decades of Big Mac.
- The ‘70s MacCoin will feature a flower power design.
- The ‘80s MacCoin gives a nod to pop art.
- The ‘90s MacCoin comes illustrated with bold, abstract shapes.
- The early ‘00s MacCoin highlights the decade’s emerging technology.
- The ‘10s MacCoin honors changes in how we communicate.
In addition to English, the coin will also feature Arabic, Indonesian, Mandarin, Portuguese, French and Spanish.
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