HOPES ON NEW MODEL
“We expect the Note 9 to sell more than its previous model and we will mobilize all our sales and marketing resources to ensure the successful launch,” KyeongTae Lee, Samsung’s vice-president of mobile communication, told investors on the company’s earnings conference call last week.
Samsung does not break out shipments of its smartphone models, but analysts reckon it has shipped around 10 million Note 8 models so far.
The company hopes to break through its sales slump with the new Note, after it reported last month that its flagship Galaxy S9 phone missed sales targets. Profit in the mobile division fell by a third in the April-June quarter.
Chinese rival Huawei predicted last week it would become the world’s top smartphone seller by volume - displacing Samsung - in the final quarter of next year.
Meanwhile, Apple Inc managed to sell more of its $1,000 iPhone Xs in the June quarter and regain some favor in China.
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