• A fleet of forty cars with eighty high-profile women on board depart today from San Francisco for a charitytour to Los Angeles and Las Vegas.
• Five teams of influential ladies in five red Maserati Levante SUVs join their forces to raise funds and global awareness for three charitable projects in Africa.
• In its fifth edition, Cash &Rocket Touraims to breakthe previous fundraising record of 1.4 million euros.
Modena, June8th, 2018–Cash & Rocket Tour 2018startedyesterday in San FranciscoandMaserati is a proudofficial partnerof this charity road trip along withotherluxurybrands.
Five LevanteSUVs in GranLusso and GranSport trims, all in red - the official colours of this unique event- are enlisted in the glamorous convoy of forty cars. Thefour-day adventure unites the efforts of eighty influential women from all over the worldfora single cause: raising funds and global awareness for three charitable projects in Africa.
“We welcome prominent figures from the worlds of fashion, cinema, music, art and business to this stunning event. Through female solidarity, our aim is to raise money for charities around the world, which will make a huge difference to the lives of many”, says Julie Brangstrup, Founder and CEO of Cash & Rocket Tourand proud mother of seven.
In its fifth edition,Cash & Rocket Tourmakes its debut in the United States aiming to break the record of 1.4 million euros fundraised in the previous event that wasorganised in 2015. Since the inaugural tour in 2012, Cash & Rocket raised over four million dollars with every single cent donated going directly to the chosen charities.
This year,C&R Tour raises funds forthree charity projects that support the welfare of women and children in the African continent:The Art of Elysium, Shine on Sierra LeoneandSumbandila.
Among the celebrities who will drive the five Maserati SUVs from San Francisco to Las Vegas are the Russian supermodel and Instagram sensation Lena Perminova;the Californian – of Iranian origins - Stylebop.com fashion directorLeila Yavari; the founder of Majorelle, creative director of Alliance Apparel and influencer from Los Angeles, Rachel Zeilic; the model, fashion designer, blogger and DJ from Spain, Gala Gonzalez; theSpanish top model and television presenter Nieves Alvarez;the American curvy model and body activist Ashley Graham; and the American fashion model Arizona Muse.
Cash & Rocket Tour 2018 programme
Following the”Gold and Glamorous” cocktail party yesterday night at San Francisco’s Fairmont Hotel, the convoy of red cars gets on the road today heading toMonterrey. After a lunch break,the next stop is Santa Barbara, where the ladieswill enjoy a yoga beach evening and will attend a dinner party, all dressed in white.
Tomorrow Saturday, June 9th, all cars will be on display at the iconic Malibu pier. A Press Call will follow in the afternoon at Rodeo Drive in Beverly Hills and the day’s activities will be concluded with an Auction Gala Dinner at Peterson Museum of Los Angeles.
...[ Continue to next page ]
Share This Post
