Some people have been taking part in a #DeleteFacebook challenge, which is seeing some individuals and companies get rid of their Facebook pages following the data breach scandal.

Many people have lost trust in the social media giant after it became apparent data had been harvested by Cambridge Analytica, which was linked to the election of US President Donald Trump and the victory of the Leave campaign in the Brexit referendum.

Speaking in 2010, Apple CEO Steve Jobs, who died the following year, said privacy rules should be spelled out in ‘plain English and repeatedly’, a stark warning.

Jobs made the comments at a Wall Street Journal conference, All Things Digital, in LA, with a certain Mr Zuckerberg in the audience.

At the time of the conference, Facebook was updating its privacy control, and Google had been accused of intercepting US data sent over unencrypted wi-fi routers, reports Quartz.

Jobs said:

" Silicon Valley is not monolithic. We’ve always had a very different view of privacy than some of our colleagues in the Valley.

Privacy means people know what they’re signing up for, in plain English, and repeatedly.  I’m an optimist; I believe people are smart, and some people want to share more data than other people do.

Ask them. Ask them every time. Make them tell you to stop asking them if they get tired of your asking them. Let them know precisely what you’re going to do with their data.

A lot of people in the Valley think we’re really old-fashioned about this, and maybe we are, but we worry about stuff like this.

Zuckerberg’s net worth had dropped $5.1 billion in the space of a few hours when everything became apparent.

The Facebook founder was hit hardest by the company’s stock dropping almost 7 per cent – Zuckerberg’s net worth stands around $69.5 billion following the erasure of $37 billion in market value.

Zuckerberg made the following statement on the Cambridge Analytica scandal through a Facebook post:

" We have a responsibility to protect your data, and if we can’t then we don’t deserve to serve you.

I’ve been working to understand exactly what happened and how to make sure this doesn’t happen again.

The good news is that the most important actions to prevent this from happening again today we have already taken years ago. But we also made mistakes, there’s more to do, and we need to step up and do it.

Billionaire businessman Elon Musk took an anti-Facebook stance by deleting his own Facebook page, as well as the pages for both Tesla and SpaceX – of which he is CEO.

Withdrawing from the world’s biggest social media platform – where his pages enjoyed around 2.6 million Likes and Follows each – was a bold move.

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