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Here Are The Interesting Stories Behind 15 Famous Brand Logos

 

7. Adidas

 

Adidas is one of the world’s best sports brands. Many believe ‘ADIDAS’ stands for ‘All Day I Dream about Sports’. But this isn't true. It's actually taken from the name of the founder, Adolf Dassler. The logo has a three-stripped mountain on top of the word Adidas, to inspire athletes to achieve great heights. 

8. Apple

Apple's first logo, designed by Ron Wayne, depicted Sir Isaac Newton sitting under an apple tree. This logo was immediately replaced by a rainbow apple, designed by Rob Janoff. The motive behind a bitten apple was so that people don't confuse it with a cherry. And the coloured stripes were there to make the logo more accessible, and to make it known that Apple II could generate graphics in colour. Later the company adopted the monochromatic styled logo, as it allows greater flexibility while branding its products.

9. Amazon

Amazon is one of the prominent online retailers in India. The name Amazon denotes the vastness of the store directory. Also there is an arrow which moves in the direction from ‘A’ to ‘Z’, hinting that the store has everything from ‘A’ to ‘Z’!

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